{"id":2158,"date":"2018-11-28T11:39:14","date_gmt":"2018-11-28T08:39:14","guid":{"rendered":"https:\/\/subsign.co\/stories\/?p=2158"},"modified":"2018-11-28T11:43:03","modified_gmt":"2018-11-28T08:43:03","slug":"spotlight-078","status":"publish","type":"post","link":"https:\/\/subsign.co\/stories\/spotlight-078\/","title":{"rendered":"Subsign Spotlight #078"},"content":{"rendered":"

After we found Diego’s artwork with Burger King, we fell in love with his work and we knew we had to get him in our Spotlight.<\/p>\n

Diego<\/span>: I am Diego Speroni, I am 44 years old. I was born in Buenos Aires, Argentina, and I\u2019ve moved out to Madrid 2 years ago. I\u2019ve been interested in drawing and painting since I was very young, and in time I became more involved in graphic arts thanks to my father, who had a photochromy workshop, and to my mother who was a technical drawing teacher.<\/p>\n

<\/p>\n

At the age of 19 I started working as a graphics producer in an editorial design studio, and eventually, I started making my first retouches and color adjustments. Then I started working in an advertising agency and the progress I achieved in the area of retouching occur naturally. At the age of 27 I decided to open my own studio where I mainly retouched fashion campaigns and, as time passed by, I started working also on publicity.<\/p>\n

Subsign: What was your childhood like? Do you think your experiences from childhood have influenced your present creative endeavors?<\/span><\/p>\n

Diego<\/span>: It was a quiet childhood; I was a neighborhood kid in Buenos Aires. I remember spending hours drawing and building things with Lego bricks, and yes, everything I did not only in my childhood but in my entire life, influences in what I do now.<\/p>\n

<\/p>\n

Subsign: What did you want to be as a grown up?<\/span><\/p>\n

Diego<\/span>: As an adolescent, I was a DJ and at the same time I started getting involved with retouching. I wasn\u2019t sure about what I wanted to become but I was sure that it had to be something that allowed me to create, and also that I enjoyed doing. <\/span><\/p>\n

<\/p>\n

Subsign: How does your workstation look like?<\/span><\/p>\n

Diego<\/span>: I am a very simple person when it comes to my equipment, I don\u2019t spend unnecessary money. My tools currently are an iMac 21, i5, 16gb ram, SSD 500gb, and a Wacom Cintiq 22 HD. <\/span><\/p>\n

<\/span><\/p>\n

Subsign: Do you have a work style? How would you describe it?<\/span><\/p>\n

Diego<\/span>: It changes over time but I always try for it to have something pictorial; I like to play with the color and textures, the photographic grain. A lot of people tell me that they recognize my works and that makes me feel very proud. <\/span><\/p>\n

<\/p>\n

Subsign: Can you share with us how your creative process works?<\/span><\/p>\n

Diego<\/span>: It\u2019s simple: I always do what I like and what I think is best depending every photo, without restrictions. That the client likes it later is the second step.<\/span><\/p>\n


\n<\/span><\/p>\n

Subsign: What is your favorite work you have done so far?<\/span><\/p>\n

Diego<\/span>: There are lots I consider my favorites but if I had to choose just one it would be the last collaboration I did for a project I have with a photographer and friend (Ale Burset), which was a free intervention, however, I liked of one of his photos.<\/span><\/p>\n

Subsign: Who do you follow for inspiration?<\/span><\/p>\n

Diego<\/span>: Honestly, I don\u2019t follow anyone in particular, it all inspires me: a work I see on the website, walking in a museum, a shadow on the street, the colors of a landscape… I\u2019m very observant of the daily life and the ordinary things, and from that one can get a lot of ideas.<\/span><\/p>\n

Subsign: What advice would you give to someone starting out in the creative field of work?<\/span><\/p>\n

Diego<\/span>: Patience and dedication, a lot of both. If you feel that what you do makes you feel complete, then keep doing it, the rest will just work out.<\/span><\/p>\n

<\/p>\n

Subsign: If you would have a superpower, what would it be?<\/span><\/p>\n

Diego<\/span>: Convincing the client that it doesn\u2019t make any sense to give so many laps over something; in the end, no one cares.<\/span><\/p>\n

<\/p>\n

Subsign: Can you recommend for our readers a book, a song, and a movie?<\/span><\/p>\n

Diego<\/span>: \u201cSTEVE JOBS\u201d from Walter Isaacson. That book shows everything that\u2019s good to do about passion and work, and everything that\u2019s wrong to do as a person and human being.
\nI dare to say I am a music lover, so it\u2019s impossible for me to recommend just one song.
\nThe visual beauty of the movie \u201c300\u201d was pretty inspiring to me.<\/span><\/p>\n

<\/p>\n

Subsign: If you could throw any kind of party, what would it be like and what would it be for?<\/span><\/p>\n

Diego<\/span>: Nothing has so little to do with me than parties.<\/p>\n

Thank you, Diego, for being a part of it!<\/p>\n

If you know an artist that should be in the spotlight, contact us at\u00a0jojo@subsign.co<\/a>\u00a0.<\/p>\n

For more of\u00a0Diego’s work, you can follow him on the links: Diego’s Portfolio<\/a>, Diego on Instagram<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

After we found Diego’s artwork with Burger King, we fell in love with his work and we knew we had to get him in our Spotlight. Diego: I am Diego Speroni, I am 44 years old. I was born in Buenos Aires, Argentina, and I\u2019ve moved out to Madrid 2 years ago. I\u2019ve been interested […]<\/p>\n","protected":false},"author":1,"featured_media":2182,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[8],"tags":[],"class_list":["post-2158","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-spotlight"],"acf":[],"_links":{"self":[{"href":"https:\/\/subsign.co\/stories\/wp-json\/wp\/v2\/posts\/2158","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/subsign.co\/stories\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/subsign.co\/stories\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/subsign.co\/stories\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/subsign.co\/stories\/wp-json\/wp\/v2\/comments?post=2158"}],"version-history":[{"count":8,"href":"https:\/\/subsign.co\/stories\/wp-json\/wp\/v2\/posts\/2158\/revisions"}],"predecessor-version":[{"id":2184,"href":"https:\/\/subsign.co\/stories\/wp-json\/wp\/v2\/posts\/2158\/revisions\/2184"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/subsign.co\/stories\/wp-json\/wp\/v2\/media\/2182"}],"wp:attachment":[{"href":"https:\/\/subsign.co\/stories\/wp-json\/wp\/v2\/media?parent=2158"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/subsign.co\/stories\/wp-json\/wp\/v2\/categories?post=2158"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/subsign.co\/stories\/wp-json\/wp\/v2\/tags?post=2158"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}