{"id":523,"date":"2018-02-15T10:01:03","date_gmt":"2018-02-15T08:01:03","guid":{"rendered":"https:\/\/subsign.co\/stories\/?p=523"},"modified":"2018-02-15T14:00:17","modified_gmt":"2018-02-15T12:00:17","slug":"spotlight-44","status":"publish","type":"post","link":"https:\/\/subsign.co\/stories\/spotlight-44\/","title":{"rendered":"Subsign Spotlight #044."},"content":{"rendered":"<p class=\"article__para\"><span class=\"text-bold\">Marta is in our Spotlight this week, sharing her personal thoughts on the creative industry.<\/span><\/p>\n<p class=\"article__para\"><span class=\"text-bold\">Subsign: First, can you tell as a few things about yourself?<\/span><\/p>\n<p class=\"article__para\"><span class=\"text-bold\">Marta<\/span>: <span style=\"font-weight: 400;\">Hello I&#8217;m Marta Moskwa. I&#8217;m a graphic designer by passion and profession. Apart of my commercial work I enjoy to create art \u2013mostly abstract. I&#8217;m an adventurer, day dreamer but also a woman in business which keeps me on the ground. I also run a creative workshops for kids and trust me \u2013 sometimes they have a better ideas than I can even image.<\/span><\/p>\n<p class=\"article__para \"><img decoding=\"async\" class=\"article__img \" src=\"https:\/\/subsign.co\/public\/stories\/wp-content\/uploads\/2018\/02\/myself.jpg\" \/><\/p>\n<p class=\"article__para\"><span class=\"text-bold\">Subsign: What was your childhood like? Do you think your experiences from childhood have influenced your present creative endeavors?<\/span><\/p>\n<p class=\"article__para\"><span class=\"text-bold\">Marta<\/span>: <span style=\"font-weight: 400;\">I&#8217;m the only child so I spent a lot of the time fantasying during my parents \u00a0long hours of work. I usually spent time on daydreaming and imagine things that never happened. My parents didn&#8217;t understand art at all but they \u00a0tried to be supportive (even if it was the ugliest picture on Earth). Apart of that I really enjoyed the time when I met other kids in the kindergarten \u2013 we even had our table of \u201eartists\u201d. I was impressed how the other kids were good at drawing without even know how to write properly, so I tried to look how they draw and then tried myself the technique. I think it has an impact of what I do now because it&#8217;s kind like the design teamwork work \u2013 you don&#8217;t do everything yourself \ud83d\ude42<\/span><\/p>\n<p class=\"article__para \"><img decoding=\"async\" class=\"article__img \" src=\"https:\/\/subsign.co\/public\/stories\/wp-content\/uploads\/2018\/02\/myself_as_a_child.jpg\" \/><\/p>\n<p class=\"article__para \"><img decoding=\"async\" class=\"article__img \" src=\"https:\/\/subsign.co\/public\/stories\/wp-content\/uploads\/2018\/02\/cat.jpg\" \/><\/p>\n<p class=\"article__para\"><span class=\"text-bold\">Subsign: What did you wanted to be as a grown up?<\/span><\/p>\n<p class=\"article__para\"><span class=\"text-bold\">Marta<\/span>: I wanted to be a life guard because I was impressed by Pamela&#8217;s Anderson red swimsuit \ud83d\ude42 then I wanted to be a basketball player (after watching a Space Jam), but I&#8217;m still only 160cm. I never thought that being an artist can be a career later on.<\/p>\n<p class=\"article__para \"><img decoding=\"async\" class=\"article__img \" src=\"https:\/\/subsign.co\/public\/stories\/wp-content\/uploads\/2018\/02\/cat2.jpg\" \/><\/p>\n<p class=\"article__para\"><span class=\"text-bold\">Subsign: How does your Workstation look like?<\/span><\/p>\n<p class=\"article__para\"><span class=\"text-bold\">Marta<\/span>: <span style=\"font-weight: 400;\">I&#8217;m kind of a messy person (although I promise a change), on my desk you can always see my computer (or two), a TV (which is suppose to be an extended screen but sometimes I&#8217;m watching a Big Bang Theory on it while designing), planner of daily tasks, markers, sketchbook, invoices, printer, cups of coffee, a tablet, some books and a free sheets of paper for a random mind mapping. I used to live in 3 countries so far and I always carry too much stuff in the suitcases with me. The photo is a night view which is a usual, quiet time for my side projects. <\/span><\/p>\n<p class=\"article__para \"><img decoding=\"async\" class=\"article__img \" src=\"https:\/\/subsign.co\/public\/stories\/wp-content\/uploads\/2018\/02\/workspace.jpg\" \/><\/p>\n<p class=\"article__para\"><span class=\"text-bold\">Subsign: Do you have a work style? How would you describe it?<\/span><\/p>\n<p class=\"article__para\"><span class=\"text-bold\">Marta<\/span>: <span style=\"font-weight: 400;\">As a designer my work style can be called emphatic \u2013 I always try to listen to the clients and find the best solution and medium for the project. From a technical (and artistic) point of view I&#8217;m inspired by the space (dark backgrounds) and fatal errors \u2013 I like glitch and randomness in the projects. I&#8217;m the person who likes to freestyle, although I know how to use a grid.<\/span><\/p>\n<p class=\"article__para \"><img decoding=\"async\" class=\"article__img \" src=\"https:\/\/subsign.co\/public\/stories\/wp-content\/uploads\/2018\/02\/abstract03.jpg\" \/><\/p>\n<p class=\"article__para\"><span class=\"text-bold\">Subsign: Can you share with us how your creative process works?<\/span><\/p>\n<p class=\"article__para\"><span class=\"text-bold\">Marta<\/span>: <span style=\"font-weight: 400;\">I normally start with a meeting or a call\/text with a client. Then I&#8217;m doing my research, mind mapping and brain storm in general. Sometimes after that I got the idea to discuss or I panic because I have no clue \ud83d\ude42 anyway later on after approval of the concept (sketch) I&#8217;m starting to create a high-end computer visualization. My first sketches are always on paper and I like to spend time to reflect on them (like next morning review). Many clients like to see their product, like a logo drew on paper first, I think in digital word it&#8217;s a sign that it&#8217;s something more personal to them, which has started as an idea on paper. <\/span><\/p>\n<p class=\"article__para \"><img decoding=\"async\" class=\"article__img \" src=\"https:\/\/subsign.co\/public\/stories\/wp-content\/uploads\/2018\/02\/moodboard.png\" \/><\/p>\n<p class=\"article__para\"><span class=\"text-bold\">Subsign: What is your favorite work you have done so far?<\/span><\/p>\n<p class=\"article__para\"><span class=\"text-bold\">Marta<\/span>: <span style=\"font-weight: 400;\">My favorite projects are usually my newest ones. I think with every project I can improve a little, so usually the fresh one is my favorite. In here you can see a branding for an alternative band called Ci\u015bnienie (it&#8217;s mean tension in polish).<\/span><\/p>\n<p class=\"article__para \"><img decoding=\"async\" class=\"article__img \" src=\"https:\/\/subsign.co\/public\/stories\/wp-content\/uploads\/2018\/02\/tension_04.jpg\" \/><\/p>\n<p class=\"article__para \"><img decoding=\"async\" class=\"article__img \" src=\"https:\/\/subsign.co\/public\/stories\/wp-content\/uploads\/2018\/02\/tension_03.jpg\" \/><\/p>\n<p class=\"article__para\"><span class=\"text-bold\">Subsign: Who do you follow for inspiration?<\/span><\/p>\n<p class=\"article__para\"><span class=\"text-bold\">Marta<\/span>: <span style=\"font-weight: 400;\">My inspirations are Jessica Walsh for her dynamic, brave and colorful projects and Paula Scher for her branding. Women as an art directors of the word-class design studios are my biggest inspirations.<\/span><\/p>\n<p class=\"article__para \"><img decoding=\"async\" class=\"article__img \" src=\"https:\/\/subsign.co\/public\/stories\/wp-content\/uploads\/2018\/02\/abstract01.jpg\" \/><\/p>\n<p class=\"article__para\"><span class=\"text-bold\">Subsign: What advice would you give to someone starting out in the creative field of work?<\/span><\/p>\n<p class=\"article__para\"><span class=\"text-bold\">Marta<\/span>: <span style=\"font-weight: 400;\">My advice will be gentle for your clients while design process but also tough when it comes to negotiate the payment. Don&#8217;t work for free unless the clients are your parents. Don&#8217;t be mean with your feedback even if you don&#8217;t like someone else&#8217;s work. Keep it mind that this job is your passion but it&#8217;s also a profession so be nice \u2013 no one wants to work with moody artists.<\/span><\/p>\n<p class=\"article__para \"><img decoding=\"async\" class=\"article__img \" src=\"https:\/\/subsign.co\/public\/stories\/wp-content\/uploads\/2018\/02\/map.jpg\" \/><\/p>\n<p class=\"article__para\"><span class=\"text-bold\">Subsign: If you would have a super power, what would it be?<\/span><\/p>\n<p class=\"article__para\"><span class=\"text-bold\">Marta<\/span>: <span style=\"font-weight: 400;\">Definitely time traveling but even with this power I probably will make the same mistakes again \ud83d\ude42<\/span><\/p>\n<p class=\"article__para\"><span class=\"text-bold\">Subsign: Can you recommend to our readers a book, a song and a movie?<\/span><\/p>\n<p class=\"article__para\"><span class=\"text-bold\">Marta:\u00a0<\/span><span style=\"font-weight: 400;\">The book I&#8217;m fascinated by is \u201eLatin American graphic design\u201d by Taschen, it&#8217;s kind of old fashioned now but i&#8217;m really inspired by bright colors and shapes. <\/span><span style=\"font-weight: 400;\">The movie I would recommend is <\/span><a class=\"article__link\" href=\"https:\/\/en.wikipedia.org\/wiki\/Spring,_Summer,_Fall,_Winter..._and_Spring\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Spring, Summer, Fall, Winter&#8230; and Spring<\/span><\/a><span style=\"font-weight: 400;\"> by <\/span><a class=\"article__link\" href=\"https:\/\/www.google.pl\/search?q=Kim+Ki-duk&amp;stick=H4sIAAAAAAAAAOPgE-LUz9U3MLYwNE5XAjON4k3S8rTEspOt9NMyc3LBhFVKZlFqckl-EQCFC3KtMAAAAA&amp;sa=X&amp;ved=0ahUKEwit77HLg4_ZAhXLLFAKHQfLBIQQmxMIvwEoATAV\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Kim Ki-duk<\/span><\/a><span style=\"font-weight: 400;\">. Worth to see if you live fast. <\/span><i><\/i><\/p>\n<p class=\"article__para \"><img decoding=\"async\" class=\"article__img \" src=\"https:\/\/subsign.co\/public\/stories\/wp-content\/uploads\/2018\/02\/books_collection.png\" \/><\/p>\n<p class=\"article__para\"><span class=\"text-bold\">Subsign: If you could throw any kind of party, what would it be like and what would it be for?<\/span><\/p>\n<p class=\"article__para\"><span class=\"text-bold\">Marta<\/span>: <span style=\"font-weight: 400;\">I wish to throw a world tour party and have fun in as many countries in the world as possible \u2013 that would be cool. My birthday is coming soon \u2013 who&#8217;s gonna give me a gift like this :)?<\/span><\/p>\n<p class=\"article__para \"><img decoding=\"async\" class=\"article__img \" src=\"https:\/\/subsign.co\/public\/stories\/wp-content\/uploads\/2018\/02\/cover.jpg\" \/><\/p>\n<p class=\"article__para\"><span class=\"text-bold\">Subsign: What famous people would you invite to the party and why?<\/span><\/p>\n<p class=\"article__para\"><span class=\"text-bold\">Marta<\/span>: <span style=\"font-weight: 400;\">I will use my time traveling superpower and invite John Lenon to play some good music.<\/span><\/p>\n<p class=\"article__para\">Thank you <span class=\"text-bold\">Marta<\/span>\u00a0for being a part of it!<\/p>\n<p class=\"article__para \"><img decoding=\"async\" class=\"article__img \" src=\"https:\/\/subsign.co\/public\/stories\/wp-content\/uploads\/2018\/02\/poster_architecture_event.png\" \/><\/p>\n<p class=\"article__para\">If you know an artist that should be in the spotlight, contact us at\u00a0<a class=\"article__link\" href=\"mailto:jojo@subsign.co\" target=\"_blank\" rel=\"noopener\">jojo@subsign.co<\/a>\u00a0.<\/p>\n<p class=\"article__para\">For more of <span style=\"font-weight: 400;\">Marta<\/span>\u2019s work you can follow her on the links:\u00a0<a class=\"article__link\" href=\"http:\/\/www.martamoskwa.com\" target=\"_blank\" rel=\"noopener\">Marta&#8217;s portfolio<\/a>,\u00a0<a class=\"article__link\" href=\"https:\/\/twitter.com\/moskwa_design\" target=\"_blank\" rel=\"noopener\">Marta on Twitter<\/a>, \u00a0<a class=\"article__link\" href=\"https:\/\/dribbble.com\/martamoskwa\" target=\"_blank\" rel=\"noopener\">Marta on Dribbble<\/a>,\u00a0<a class=\"article__link\" href=\"https:\/\/www.linkedin.com\/in\/martamoskwa\" target=\"_blank\" rel=\"noopener\">Marta on Linkedin<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Marta is in our Spotlight this week, sharing her personal thoughts on the creative industry. Subsign: First, can you tell as a few things about yourself? Marta: Hello I&#8217;m Marta Moskwa. I&#8217;m a graphic designer by passion and profession. Apart of my commercial work I enjoy to create art \u2013mostly abstract. I&#8217;m an adventurer, day [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":547,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[8],"tags":[],"class_list":["post-523","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-spotlight"],"acf":[],"_links":{"self":[{"href":"https:\/\/subsign.co\/stories\/wp-json\/wp\/v2\/posts\/523","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/subsign.co\/stories\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/subsign.co\/stories\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/subsign.co\/stories\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/subsign.co\/stories\/wp-json\/wp\/v2\/comments?post=523"}],"version-history":[{"count":11,"href":"https:\/\/subsign.co\/stories\/wp-json\/wp\/v2\/posts\/523\/revisions"}],"predecessor-version":[{"id":555,"href":"https:\/\/subsign.co\/stories\/wp-json\/wp\/v2\/posts\/523\/revisions\/555"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/subsign.co\/stories\/wp-json\/wp\/v2\/media\/547"}],"wp:attachment":[{"href":"https:\/\/subsign.co\/stories\/wp-json\/wp\/v2\/media?parent=523"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/subsign.co\/stories\/wp-json\/wp\/v2\/categories?post=523"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/subsign.co\/stories\/wp-json\/wp\/v2\/tags?post=523"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}