Subsign

TGI Term rebranding & logo design

Having clients from different industries challenges us, but also helps us improve with every project ...

Madalina Iordache • 15/10/2020

Design , Marketing , Social Media

Simplicity is the key

SPLEND’EAT is a small restaurant in Iași, Romania, that started with the desire to bring ...

Madalina Iordache • 15/09/2020

Communication & brand direction for a burger restaurant

Our plan to bring storytelling and character development to a fast food business: The Brief ...

Bogdan Apetrii • 03/09/2020

Marketing , Reports , Social Media

User Interfaces and experiences from cartoons

Did you know Dexter from Dexter’s Laboratory used a smartwatch? Or that The Jetsons were ...

Alecsandru Grigoriu • 31/08/2020

From offline to online sales in less than 24h.

At the beginning of March we were very intrigued about what will happen to the ...

Jojo • 25/05/2020

How I became the most followed Pinterest account in Romania.

It is still a bit of a mystery to me how a platform like Pinterest, ...

Bogdan • 23/10/2019

The death of the Likes counter on Instagram won’t change a thing.

We are in the age of awareness marketing, not influencer marketing. The marketing world has ...

Bogdan • 06/08/2019

Marketing for the holidays.

It’s the most wonderful time of the year! Well, not yet. But we are slowly ...

Jojo • 06/12/2018

How to have the best brand name.

Let’s explore the art of brand naming. At this moment in time, there are over ...

Bogdan Apetrii • 26/10/2018

How to Save Sales and Solve Customer Problems with Live Chat?

The competition in e-commerce is really getting out of hands. Every day, hundreds and thousands ...

Asad Ali • 12/10/2018

Samsung and Fortnite pave the way for new advertising.

The Galaxy skin looks to be one of the rarest skins in all of Fortnite, ...

Bogdan Apetrii • 23/08/2018

Subcast Ep. #009.

The latest talk on the podcast debated on the client-agency tango. The objective of the ...

Jojo • 06/08/2018

The client-agency tango.

The phase between client approaching an agency and agency actually starting building the client requirements ...

Bogdan Apetrii • 31/07/2018

Subcast Ep. #008.

Once we have started the discussion of content we can not stop talking about it. ...

Jojo • 30/07/2018

Best Instagram Questions To Ask for A Better Engagement on Your Page.

Remember when Instagram used to be a social network where you would just take the ...

Vlad Caluș • 26/07/2018

Subcast Ep. #007.

In this episode, we are going back to the basics. And by basics, we mean ...

Jojo • 20/07/2018

Subcast Ep. #006.

While working in the marketing field and being present in different circles, we tend to ...

Jojo • 16/07/2018

Politically & socially involved brands.

Nowadays brands are more and more pressured by their audiences to take political or social ...

Jojo • 12/07/2018

Subcast Ep. #005.

A Romanian agency lost a client. After they have stated in public they will encourage their ...

Jojo • 09/07/2018

Content is king. Are you building the castle?

On the fourth episode of our podcast, we talked a lot about content generating and ...

Jojo • 05/07/2018

Subcast Ep. #003.

We made it to the 3rd episode of our podcast. The objective of the Subcast ...

Jojo • 02/07/2018

Why do you still need a website?

A few weeks ago we have encountered a very interesting question. Do I still need ...

Jojo • 28/06/2018

Influencers vs Brand Ambassadors.

In the past 3 years, companies have started to use influencers and brand ambassadors more ...

Jojo • 19/06/2018

Are you listening to me?

Podcasts have been around for more than 13 years. But it only grew bigger in ...

Jojo • 12/06/2018

4 basic steps to get started on Social Media.

Because we encounter every single week the question of: “How do I get my business ...

Jojo • 04/06/2018

4 Steps to Start a Blog.

Nowadays, having a blog seems like an easy thing to do. Yet, many companies avoid ...

Jojo • 15/05/2018

4 Steps to implement Pay Per Click (PPC).

The revolution of the Internet, including online stores, has been a thing for years now. ...

Jojo • 07/05/2018

Is Facebook a Platform or a Publisher?

After letting some dust settle on the Mark Zuckerberg Us Congress testimonies, I think there ...

Bogdan Apetrii • 24/04/2018

The basics of Email Marketing.

In the past 20 years or so, email marketing had its ups and downs. Nevertheless ...

Jojo • 16/04/2018

How To Measure Conversion Of Influencer Marketing.

While influencer marketing may sometimes generate clear and obvious results, particularly with easily-seen statistics like ...

Bogdan Apetrii • 03/04/2018

Brand Manual Structure.

Building brands from zero is definitely not an easy task. This being one of our ...

Bogdan Apetrii • 27/03/2018

Awareness vs Sales.

All around the world, businesses face an age-old dilemma between what’s more important: brand awareness ...

Ciprian Odobescu • 19/03/2018

Drake, Marketing and Pop Culture Relevance.

Last night, Drake joined up with top Twitch streamer Ninja for a Fortnite stream, which ...

Bogdan Apetrii • 16/03/2018

Why Instagram is still king?

In the past year or so, Instagram has been facing a lot of hate when ...

Jojo • 12/03/2018

The benefits of running a Digital Campaign.

Digital is more and more present in our lives, and by the look of things, ...

Ciprian Odobescu • 06/03/2018

Influencer Marketing Return Of Investment (ROI).

As social media has grown to become part of everyday life for most people, businesses ...

Bogdan Apetrii • 28/02/2018

Development , Marketing

Google Analytics and GDPR Compliance.

Disclaimer: I am not a lawyer and this article is based on my own research ...

Bogdan Apetrii • 26/02/2018

Design , Marketing , Social Media

The costs and returns of Digital Marketing.

Nowadays, with the internet at our fingertips, business found themselves in front of a whole ...

Ciprian Odobescu • 07/02/2018

What value can Digital Marketing bring?

After reading your article on “Ways a Digital Marketing Agency can Help Grow a Business”, ...

Ciprian Odobescu • 23/01/2018

Is Blockchain The Future Of Marketing?

To make it short and easy for you the answer is MAYBE, but let’s take ...

Bogdan Apetrii • 17/01/2018

How people consume content.

Content is the backbone of every digital communication strategy, as it the can create the ...

Ciprian Odobescu • 16/01/2018

The importance of content.

People spend a significant amount of time every day, glued to various screens scrolling on ...

Ciprian Odobescu • 16/01/2018

Analytics how to Part 3. Tools for website & social media.

Read part 1 here and part 2 here. The digital era has transformed the way people work and ...

Ciprian Odobescu • 16/01/2018

Marketing , SEO

Analytics how to interpret data and what does it mean Part 1.

Website edition As previously said in the digital world, almost everything can be tracked. To see the ...

Ciprian Odobescu • 16/01/2018

The importance of branding and design for medical/pharma.

Communication is often seen as a touchy subject when it comes to the healthcare sector, ...

Ciprian Odobescu • 15/01/2018

The importance of a content strategy.

When it comes to the online environment there’s no doubt that content is king. The ...

Ciprian Odobescu • 15/01/2018

Marketing , SEO

The importance of a website in the medical/ pharma sector.

There is no doubt that two of the most disruptive factors of the recent times ...

Ciprian Odobescu • 15/01/2018

Influencer Marketing.

Influencer marketing is one of the fastest growing trends in the marketing field. With massive ...

Apetrii Bogdan • 15/01/2018

Vertical vs Horizontal Video.

Year after year, vertical videos were looked upon with ridicule, as the format featured black ...

Apetrii Bogdan • 15/01/2018

The Power Of Animated Explainer Videos.

There’s no secret in the fact that video represents one of the most effective and ...

Apetrii Bogdan • 15/01/2018